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Product Design in 2021

Product design has a bigger influence than you might imagine, helping set an impression for your service before it has even been properly used. It gives an outlook of what can be expected from your product going forward. Here are some of the developing product design trends for 2021 and beyond:

Increased Personalization


In general, the level of personalization within products has been increasing over the years and it’s expected that it will continue to do so. Applications are being developed with customization in mind, because of which a single asset can be designed in similar shapes and forms.


It allows the designer to cater to the need of a wide range of users, helping them create a unique set of options for their users. It gives the feeling that a particular application truly belongs to one user and they can make it their own with their creative freedom.


Increase in Material Design Usage


Material Design is a design language, created by Google. It focuses on minimalism and the less is more approach in general. It emphasizes a clean, singular dimension design of the original creation, making recreation easy and generally light on the device.


Minimalism, in general, has become a trend all over the world, so it’s no surprise that UI/UX design has followed suit. While there have been issues with Material Design being too minimalistic, it’s a trend that’s here to stay, providing a uniform design throughout the UI.


Optimization from Smart Home Devices


In the wake of the IoT revolution, smart home devices are the norm with various manufacturers creating their own smart devices for household applications. Rather than having to use the same application for these devices, which are bound to have limited screen space, applications will be optimized to make the most out of these devices.

While maintaining a completely seamless experience, app developers will create individual smart home apps that run fast on their respective devices with complete functionality.


Increase in Code Based Design


Going forward, as changes will have to be made on the fly, it’ll become more and more feasible for all of the designing to be done via code on the application rather than simply paste assets. Getting designs made back from the designer and then added onto a working platform can take a bit of time and cause delays. The shift toward code-based design eliminates this issue, allowing for faster collaboration between design and deployment teams.


Design is extremely crucial and an aspect that shouldn’t be overlooked. From the get go, it requires emphasis and consistency to ensure it stays the same throughout and improves with iterations. At D Laer, we’re a global design and innovation consulting firm, offering unique designs and taking inspiration from developing trends. We do design audits, product management, and business optimization. We work with different kinds of businesses on their projects, including healthcare among others.


Call them at +971 58 160 3772 to get in touch tod

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